Nov 28, 2022  
2019 - 2020 UTPB Undergraduate Catalog 
    
2019 - 2020 UTPB Undergraduate Catalog [ARCHIVED CATALOG]

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MRKT 4312 Marketing Strategy

Semester Credit Hours: (3) sch

Emphasis on marketing strategy and tactics using case studies of corporate successes and failures. Prerequisite(s): MRKT 3300  plus 6 additional hours of marketing and senior standing. Spring, Summer



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